5 International Companies That Found Success In The United States
Expanding your operations overseas may seem daunting, but it’s reassuring that so many businesses have made the leap. Just about every country is represented on the Forbes Global 2000, which lists the current 2000 most successful companies in the world. Many of these businesses have become household names in the United States. In this article, we’ll take a look at five of those businesses that made it big in the U.S.
The Michelin Group, headquartered in Clermont-Ferrand, France, is the largest tire manufacturer in the world. For over 130 years, Michelin has been using rubber to improve the quality of driving an automobile. In fact, they invented the modern day tire in 1891. In 1968, Michelin paved their way into the United States. From brake pads to tires to paved runways, street signs and more, Michelin has always been on the forefront. Today, their goal is to improve sustainability both in their products and just about anything else pertaining to travel.
Lenovo is a Hong Kong-based technology company. Their products include PCs and computers, smartphones, and data solutions. Founded in 1984, Lenovo started operations in the U.S. in 1994. Lenovo acquired IBM’s PC department in the 2000’s and manufactures the once IBM created business-oriented ThinkPad, which is the only laptop authorized for use in the International Space Station. As a company, Lenovo is extremely transparent and is currently trying to expand the diversity and inclusivity of its business practices.
Founded in Tokyo in 1937, Canon is considered one of the top camera and printer producers in the world. They are responsible for many of the advancements in camera technology including the first camera to use computer technology. In 1955, Canon opened their first U.S. offices in New York City. Since its conception, the company has had only one quarterly loss which occurred in 2020 during the coronavirus pandemic. Canon prides itself in its sustainability and social responsibility efforts.
German-based Adidas, founded in 1924, is one of the leading global sportswear companies. Olympic athletes have been wearing Adidas almost from the beginning, and many U.S. sports teams wear the company’s clothing on and off the field. Adidas has a cult following in the United States both as sportswear and casual wear. The company focuses its efforts on promoting sports and sponsors the next generation of sports professionals as well as youth sports programs in underserved communities.
Heineken changed the world of beer forever when, in 1864, the company’s founder, Gerard Adriaan Heineken, became the first brewer to use a quality control lab. Heineken’s beer won four awards across Amsterdam and Europe by 1900. Following the end of the prohibition, Heineken made its way into U.S. markets, becoming the country’s first import beer. Heineken is devoted to both safe drinking and sustainability.
Like these companies and more, you can make your mark in the United States. At Transcend, we help businesses enter new markets. Our worldwide reach, along with our team of experts, eliminate any worry about the ins and outs of international expansion.